Business Model Canvas

Partners

Types
  • Non-competitor strategic alliances
  • Competitor co-operation
  • Joint venture
  • Reliable supplies via buyer-supplier relationships
Motivations
  • Optimisation & economies of scale
  • Risk reduction
  • Acquire resources & activities

Activities

  • Production
  • Problem solving
  • Platform/network

Resources

  • Physical
  • Intellectual
  • Human
  • Financial

Value proposition

  • Newness
  • Performance
  • Customisation
  • Getting the job done
  • Design
  • Brand/Status
  • Price
  • Cost reduction
  • Risk reduction
  • Accessibility
  • Convenience/Usability



Relationships

  • Personal assistance/Dedicated
  • Self-service
  • Automated services
  • Communities
  • Co-creation

Channels

Phases
  • Awareness
  • Evaluation
  • Purchase
  • Delivery
  • After sales

Customers

  • Mass market
  • Niche market
  • Segmented
  • Diversified
  • Multi-sided (platforms or markets)






Cost structure

  • Cost & Value driven
  • Fixed & variable costs
  • Economies of scale & scope

Revenue

  • Asset sale
  • Usage & subscription fees
  • Lending/Renting/Leasing
  • Licensing
  • Brokerage fees
  • Advertising